Get ready for an exciting partnership as Viyline Media Group, led by vlogger power duo Viy Cortez and Cong TV, teams up with SM Supermalls to support local businesses through the Viyline MSME Caravan!

Launching from January 22-29, 2025, at SM City Bataan, this year-long initiative will highlight the best products and services from micro, small, and medium enterprises (MSMEs). With the help of top Filipino vloggers, the caravan will give these businesses the visibility they deserve, reaching new audiences and boosting their success.

Making It Official

During the November 2024 Memorandum of Agreement Signing Ceremony, key figures from Viyline Media Group and SM Supermalls—including Viy Cortez-Velasquez, Jonjon San Agustin, and Royston Cabunag—shared their excitement for this collaboration. By combining Viyline’s influencer network and SM’s prime mall locations, the caravan promises to create vibrant marketplaces where MSMEs can thrive.

A Space to Shine

SM Supermalls continues its mission to support local entrepreneurs by providing top-notch venues for events like this. Inspired by the success of the Team Payaman Fair at SMX Manila last December, the caravan blends influencer-driven marketing with community engagement, helping MSMEs connect directly with their target customers.

“Our goal isn’t just to provide a space—we want to actively promote MSMEs and connect them with their audience through influencer support,” said Viy Cortez, Viyline Media Group’s CEO.

Where to Catch the Caravan

The caravan’s first stops are already set:

SM City Bataan: January 22-29 (#ViyLuckyinBataan)
SM City Baguio: February 19-25 (#ViyInLoveInBaguio)
SM City Dasmariñas: March 26-April 1 (#ViynibiniSaDasma)

Each event will feature influencer meet-and-greets, fun games with popular vloggers, and a showcase of unique finds from local businesses. It’s more than shopping—it’s a celebration of Filipino entrepreneurship!

Join the Movement

Can’t make it to these stops? Don’t worry! The Viyline MSME Caravan will visit more SM malls nationwide throughout the year. Stay updated by following @SMSupermalls on social media or visiting www.smsupermalls.com.

Together, let’s support and celebrate Filipino MSMEs! 💪🇵🇭

About SM Supermalls

As the leading mall developer and operator in the Philippines, SM Supermalls is dedicated to empowering MSMEs. With over 80 malls nationwide, it provides Filipino entrepreneurs with the perfect platform to grow their businesses. Ready to take the leap? Visit www.smsupermalls.com/sm-for-msmes/ or email customercare@smsupermalls.com to apply and start showcasing your innovative products today!

#SMForMSMEs #SupportLocal

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Lee Gatz

One response to “Viyline MSME Caravan Kicks Off at SM Supermalls”

Apart Cy

January 26, 2025

Ang gandang kaganapan pala Ito

Reply

Lee

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